Story

Melanie Marris, Eyebrow Stylist and Beauty Industry Pioneer

the birth of australia’s brow pioneers

In meeting MMES and Brow Code founder Melanie Marris you may sense a contradiction of sorts. Melanie is a series of contrasts in motion. She is part perfectionist, part wild creative genius, part adaptive business entrepreneur, and yes, perhaps most surprisingly, a completely down-to-earth charming connected woman.

The company Melanie Marris Eyebrow Stylist started from humble beginnings in Perth in Western Australia. Melanie recounts her absolute fascination during childhood watching her mum put on her mascara and thinking it was the coolest thing ever. She knew early in life that beauty and style were her passion. Ms. Marris left school at the age of 15, with no background in business or fashion, to pursue her dream of success in the beauty world. With her eyes set firmly on someday making her mark in the US, she enrolled in a Beauty Therapy diploma program. By age 16, certificate in hand, she was working hard in the aesthetics industry to learn all the tricks of the trade. While perfecting each of the services offered by salons, Melanie discovered that restyling women’s eyebrows transformed how women look at themselves in just 30 minutes. Bowled over by the tears of joy and outpouring of gratitude from the women she styled, Melanie set her sights on taking eyebrow fashion and grooming as far as it could go. Melanie practised day in and day out with her clients, perfecting her unique method of styling.

Along her rising path, Melanie has pioneered new beauty and business concepts. First off came proving traditional beauty industry thinking off-the-mark, by demonstrating that a single-service salon focused on brows was a viable enterprise. By shifting the business model Melanie transformed a standardised express beauty add-on service into a focused premium boutique experience delivering the highest of quality. With great confidence that she would have success, Melanie opened MMES, her first salon, in Perth, Australia in 2012, offering her signature MM Brow, a structured sleek glamorous look designed to compliment each individual woman’s unique facial features.

Women flocked to the Maylands Perth location, drawn not only by the quality of how they looked as they walked out the door, but even more so, by the warm engaging approachable nature of Melanie. These early clients discovered the best of all worlds: At the end of a short appointment clients walked out the door feeling special, feeling amazing about themselves, and knowing that they had made a very personal connection with a fabulous glamorous creative woman. The whole experience was worth every penny. Melanie has worked tirelessly since those early days to create an exceptional level of quality in everything she does and in everything her businesses deliver. 18 months later Melanie opened her headquarters in Bayswater Perth and expanded her team of talented stylists dedicated to delivering the incomparable Melanie Marris eyebrow experience.

Spend a little time with Melanie and it rapidly becomes clear that she is deeply driven. Her days start early and go long into the evening with barely a moment to catch a breath. No detail escapes Melanie’s thoughtful careful attention. She has worn every hat in the business: stylist, financial manager, people manager, strategist, business promoter, creative mastermind, receptionist, instructor, mentor, and everything else in between. Using this versatility Melanie has grown the original MMES business concept in a number of directions expanding the brand nationally and internationally and adding product sales and training services as well. She launched her second studio in Melbourne on Australia’s East Coast in 2015, propelled by an eager social media following hungry to gain access to Melanie’s distinctive look and impeccable luxuriant experience.

The special service and results provided by MMES studios and showcased across social media caught the attention of more than Melanie’s clients and fashion enthusiasts. Professional stylists expressed their urgent desire to learn her specialised craft, so that they could share the MMES crisp sleek style with their clients too. In 2017 MMES expanded into education services offering Virtual Brow Masterclass, providing instruction and certification to beauty pros across the globe in the MM Brow method. Here again, the pairing of Melanie’s creative leadership and engaging personal nature opened up a new way to share her vision directly with the world and help aspiring aestheticians reach new professional heights.

Pull back the studio curtain a bit to see what is happening behind the scenes at MMES. Here we can witness Melanie tirelessly testing products and innovating new techniques to bring to the industry. As she developed the MM Brow method, Melanie found that the available styling products on the professional market couldn’t fully achieve the results she had in her mind’s eye. Following her singular vision, Melanie taught herself to make her own custom beauty care products to maximise the impact of her techniques. There was a lot of trial and error along the way. The result of Melanie’s curiosity, ingenuity, and her pursuit of quality led to the birth in 2017 of Brow Code, the premier manufacturer and distributor of professional eyebrow styling products. Introducing the Brow Code line answered an insistent and long-standing demand on social media for the products to replicate Melanie’s signature style. Now pros and beauty queens worldwide have access to a new level of brow styling and care products.

Tracing an upward trend, Melanie Marris has steadily developed her personal creative craft, launched the service of MMES studios, created educational solutions for beauty professionals, released the world’s first dedicated eyebrow product line with Brow Code, and is now expanding internationally with service partnerships in Bali, Indonesia, Los Angeles, USA, and across the globe. What does the Eyebrow Queen have up her sleeve now? MMES is releasing a radical new advance in eyebrow styling. Melanie’s brow lamination technique is so versatile and flexible, you can rock a light fluffy runway look all day and flash a sleek sexy pommade look all night. Beyond new styling techniques, Melanie’s push to expand partnerships globally is bringing the pinnacle of beauty styling services, products, and training closer to you.

Want to catch the wave first? Follow Melanie, Melanie Marris Eyebrow Stylist, and Brow Code.

Stunning glamour matched with a graceful easy manner is the hallmark of all things Melanie Marris creates. Always mindful of how she got here, Melanie is quick to credit all the enthusiastic amazing gorgeous women who visit the studios, watch her videos, and follow her on social media for the success of MMES.

Join us in our studios, online in a Masterclass, through Brow Code products, or with our salon and retail partners, and experience the perfection in yourself.